This is my first attempt in setting up a blog page... it has taken me some time to understand how the whole blogging works and I think I have managed to do it well so far. This blog page is set up for an assignment for my Masters in Public Communications and Public Relations, and the topic is 'Current Trends in Public Relations'. I have chosen to do it on Social Media, as I think it is the next big trend that will be practiced for 2007 and years to follow. I hope you will enjoy my blog, as much as I have enjoyed researching and writing about it. Please do comment on my blog whether you agree or disagree, since that would only help me to understand PR better as a profession, and a constructive argument is most welcome! Thank You…
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It's about swinging and spinning!
Blog Archive
Namaste!
- Kerzina
- Mumbai, Maharashtra, India
- I come from India and am currently pursuing my Master's Degree in Public Communications and Public Relations at the University of Westminster in London. Prior to this I worked as an Editorial Co-ordinator for a fashion and lifestyle magazine in India called Hi! Blitz. I am an easy going person, the silliest humour can crack me up, and I throughly enjoy laughing.
Useful Book References
Phillips D., Online Public Relations, 2001, Institute of Public Relations, Kogan Page Limited, UK
Haig; M., E-PR The Essential Guide to Public Relations on the Internet, 2001 Kogan Page Limited, UK
Laermer R., Full Frontal PR, 2004, Bloomberg Press.
Harvey K. & Borden D., The Electronic Grapevine: Rumour Reputation and Reporting in the New On-line Environment 1998, Lawrence Erlbaum Associates.
Haig; M., E-PR The Essential Guide to Public Relations on the Internet, 2001 Kogan Page Limited, UK
Laermer R., Full Frontal PR, 2004, Bloomberg Press.
Harvey K. & Borden D., The Electronic Grapevine: Rumour Reputation and Reporting in the New On-line Environment 1998, Lawrence Erlbaum Associates.
3 comments:
I appreciate her understanding the concept of social media press release and her ability to exploit it to further public relations and maximize media coverage. Many big companies and their clients as well as all media persons will benefit from this.
Dear Kerzina,
If this work is a first time one then it is truly a good one.Read all the three pieces that you wrote. I am an event manager and had earlier heard of something about this new trend of social media, but never quite understood it. Your piece has given me a good understanding of it.
Good work . Keep it up.
Despite this being your first time of creating something like this blog, you have created something that looks highly professional. Your blog is precise and clearly written. The graphics add the right relief when you are reading so much. Your point have be put forward is a very well thought out manor. It’s really good. Love the Dagger picture.
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